Does Your Online Giving Pass the Test?

I don’t know about you, but I’ve always wanted to be a mystery shopper. It’s not just the shopping part – which I love to do – it’s the opportunity to give feedback on the customer experience. We need to take time to think of our donors as customers – people who buy into our… Read More

Inspiration from Under the French Fries

Inspiration comes when you least expect it. While having dinner with my children at McDonalds, I was challenged by the verbiage on the tray liner. You know the tray liner – that piece of paper lining the tray that usually contains a special offer for an amusement park or a promotion of the latest McFood.… Read More