What Are We Doing: Fundraising or Development?

Since starting my job at Lakeland Regional Medical Center Foundation more than 25 years ago, I’ve been explaining what I do. That’s natural; since my title included “development,” and many people weren’t sure what I was “developing.” Throughout my career, my titles have included “development” and “advancement” in several iterations (associate, director of, officer). To… Read More

Hand Written Notes: Who to Write

Here you sit, pen in hand with a blank note card – now what? In my last 2 blog posts I’ve extolled the virtues of writing hand written notes and talked about some of the occasions that would warrant a hand written note. This time I’m shifting my focus to who should receive those handwritten… Read More

Hand Written Notes: What to Write

In my last blog post, I extolled the virtues of handwriting notes. (Click here to read that one) If I convinced you that writing notes is a good idea, you might be wondering “what should I write about?” I’ve got some ideas for you. Appreciation for volunteering – many of your donors also volunteer for our… Read More

Plan Leads to Fundraising Success

    Exciting news: new online class is approved for 3 points toward CFRE certification Not all online classes are created equal – I get that. Many online classes involve watching slides and listening to a lecture. Our class is completely different. We call it discussion-style because the class is a series of video conversations… Read More

What 3 Things?

I was meeting with an Executive Director and a newly hired Development Director to work on a development plan for their organization. The development director had extensive experience in the for-profit sector and had volunteered with the organization. However, this was his first adventure in professional fundraising. As we wrapped up our meeting, the ED… Read More

How Late is Too Late for a Holiday Message? Part 2

Is an e-mail holiday card the right way to go? My opinion on this is no and yes. Here’s what I mean: NO – an e-card is not the right means of communication for your top donors and prospects. This group should be receiving a personal (hand-signed, hand-addressed) message from whoever in the organization has… Read More

How Late is Too Late for a Holiday Message? Part 1

  It’s happened again at my house: the lovely photo cards have arrived in plenty of time to get them out but the busyness of school programs, shopping and family activities have distracted me. My friends and family will tell you that our family card is rarely (OK, maybe never) received before December 25. One… Read More